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BUSINESS EYE JULY 05, 2024 | The Indian Eye 38
TECH T@LK
WhatsApp introduces community-exclusive events
feature for group chats
OUR BUREAU larger group video calls and improved business
tools after the recent updates.
Washington, DC
The biggest change is the increase in the par-
hatsApp has begun rolling out its high- ticipant limit for group video calls.
ly anticipated events feature for group Previously capped at eight users, calls can now
Wchats, extending beyond its initial com- accommodate up to 32 participants, making it eas-
munity-focused release last month. Initially an- ier for larger groups to connect virtually. This up-
nounced as an addition to Communities, this fea- date applies to both mobile and desktop users.
ture is now making its way to regular group chats on In addition to the video call improvements,
the WhatsApp platform, confirmed GSM Arena. WhatsApp is also rolling out new features pow-
According to reports obtained by GSM Are- ered by Meta AI. These AI tools are designed to
na, the feature has been spotted in WhatsApp for WhatsApp is also rolling out new features powered by Meta enhance the user experience for both individuals
Android’s beta version 2.24.14.9, marking the be- and businesses. One such feature is the expanded
ginning of its broader availability. AI. These AI tools are designed to enhance the user experi- availability of AI-powered chat functions. Pre-
The update introduces a new “Event” icon ac- ence for both individuals and businesses (Agency photo) viously in limited testing, these features are now
cessible through the paperclip menu within group available in a dozen countries.
chats, allowing users to seamlessly create and man- tion, maintaining user privacy and security. While Users can experience AI chatbot interactions
age events directly within their chat groups. Once WhatsApp has not disclosed a definitive timeline and even create custom AI stickers.
an event is created, members of the group can view for the global rollout of the Events feature across Businesses on WhatsApp are also getting a
and respond to the invitation, while only the event all group chats, users eager to explore this func- boost with the introduction of Meta Verified.
creator retains the ability to modify event details, tionality can participate in the beta program for This program aims to provide businesses with
according to GSM Arena. early access. a way to showcase their legitimacy and build trust
Notably, WhatsApp ensures that all group WhatsApp has introduced some more fea- with customers.
events are protected by its end-to-end encryp- tures to its platform. Users can also experience (With agency reports)
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