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NORTH AMERICAN Newsline SEPTEMBER 30, 2022 | The Indian Eye 26
One World Trade Center displays Indian
cultural animation on building
On 75th Independence Day, the South Asian Engagement Foundation showcases the
contribution of India & the Indian American community
OUR BUREAU
New York, NY
rom September 24 through Sep-
tember 26th, the South Asian En-
Fgagement Foundation celebrated
75 years of Indian independence and the
story of the Indian American community
at One World Trade Center.
Comprising three compelling ani-
mation themes, the imagery depicts the
rich heritage and cultural roots of the
Indian American community. At the
same time, it highlights how all things
Indian are fast becoming an integral
part of American life.
The multiple themes will showcase
the rich and cultural heritage of India’s
Ayurveda & Spirituality and how these
aspects of this ancient sciences have be-
come mainstream staples in daily Amer-
ican life. Another theme focuses on the
Indian American’s community strong
educational background that led them
to be accomplished Doctors, Scientists,
Technocrats, Entrepreneurs and Spell-
ing Bee champs.
The digital animation included an
animated Indian Flag. The concept and
context of the curation can be seen on
the Foundation’s landing page where all
the themes and its significance are ex-
plained in detail.
The expression was scheduled to
coincide with the final days of the UN
general assembly. The imagery will be
live at sunset every day and run non-stop
until 2am.
Indian Americans are the sec-
ond-largest immigrant group in the
United States. According to data from
the 2018 American Community Survey
(ACS) — which is conducted by the
U.S. Census Bureau — there are 4.2
million people of Indian origin residing
in America.
The South Asian Engagement
Foundation is a 501 C 3 non-profit orga-
nization whose mission is to create large
format “content driven experiences &
opportunities” to showcase the Indian
heritage, the contribution of the Indian
American community and in turn en-
gage people across age groups & demo-
graphics.
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