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Business Strategy with Hirav Shah                                        APRIL 07, 2023  |   The Indian Eye 33


                      TREAT your BUSINESS






                         as NEW GIRLFRIEND







             Don’t feel bad, It is your Business! Everything is fair to make PROFIT


























                   HIRAV SHAH


              our  business  can  grow,  ex-
              pand,  prosper  and  flourish
        Yfurther only when you care for
        the same and think about the same
            Honesty, loyalty and care are the
        names of the game when it comes to
        treating your new girlfriend the way    You got to show some genuine interest for your business. Actually not some but like real genuine interest (Representative photo)
        she deserves to be treated.
            Ditto applies to your business.
        Yes, you have to be loyal, honest   You got to show some genuine inter-  so it can help to market easily. Put-  your new girlfriend, if you want to
                                          est  for  your  business.  Actually,  not
                                                                                                              ride this out together, and still main-
                                                                            ting your all into your business will
        and caring towards your business.   some but like real genuine interest.  make you stand out and will show   tain wholeness for both of you, set a
        Isn’t it…
                                              Your genuine interest only will   your boss you are committed.  timeline, both of you. Discuss expec-
            Five ways to Treat your       drive your business to grow and ex-  4. Don’t Lie - Never lie to your new   tations, goals, milestones and accom-
             Business As Your New         pand further. Your engrossment in   girlfriend. Communication and hon-  plishments that you both want—for
                                          your business will help your business
                                                                                                              each other.
                   Girlfriend:            prosper and progress.             esty are the cornerstones, especially   And the same applies to your busi-
                                                                            of this relationship. Sometimes, tell-
        1. Be Caring - When you have a new   3. Marketing is the key - Your new   ing the truth can be difficult, but you   ness as well where you set goals and
                                                                                                              expectations and pave the path to ac-
        girlfriend, you care for her right!   girlfriend wants to be reminded   should never take the easy way out by   complish them.
        Care for her security. Care for her   about how beautiful she is. Or how   lying to your new girlfriend, even for
        safety. Care for her needs. Care for   she inspires you as a partner. Hence,   minor, everyday stuff.         Final Thoughts:
        her emotions. Care for her senti-  the best thing to do is to be thought-  Ditto for your business. Can   Your business can grow, ex-
        ments.                            ful about by saying her best qualities   you lie to your business by not being   pand,  prosper  and  flourish  further
            Same applies to your business as                                truthful enough to it? Can you lie in
        well, where you care or act in ways   out loud.                     your business? Can you afford to do   only when you care for the same and
                                                                                                              think about the same, do anything
                                              You may also want to be on the
        that help teammates to thrive. As a   lookout for the welfare of her–this   that? Remember, it’s your business,   needed for it, like you do for your
        result, your business would also be   can be by WhatsApping or texting   which was once your dream and if   new girlfriend. Don’t mind, but this
        able to care very well for customers.                               you are not being truthful to it now,
                                          that she takes care of herself or not                               is your business and everything is fair
        2. Show Genuine Interest - For all   stresses out too much.         then it’s your loss.              to make and transform your business
                                                                                Yes, your loss!
        aspects of her life, show genuine     The same thing also applies to    So, some effort here and there   into Profit.
        interest. Ask her about her family,   business. Bring marketing skills into   can make a real big difference in
        hobbies etc…and listen to her. This   your business if you want to the good   gaining the respect that goes with
        gesture of romance needs to be done   of your business/set-up. Allocate   being thoughtful in business.  The writer is a well-known Astro
        with genuine concern and curiosity.  enough time to give what extra you                                 Strategist and Business Astrologer
            Same goes for your business.   can do to your products or services   5. Discuss Goals - Between you and   Email: [email protected]


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