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NORTH AMERICAN Newsline                                           NOVEMBER 15, 2024        |  The Indian Eye 14


                               Diwali at Times Square





          celebrates nine years in the heart





                                           of New York City


























































        OUR BUREAU                        portance  of instilling Indian  Amer-  The festival showcased the “Col-  as well as fashion with One Minute
                                          ican youth with a sense of pride for   ors of India and America” featuring   Saree and free henna before Karva
        New York, NY
                                          their heritage, while also fostering   performances of different states of   Chauth (the fast Indian women keep
               iwali at Times Square 2024   cross-cultural exchange.        India and highlighted performances   for their husband’s long life) that at-
               may be over but the memo-                                    of other ethnic communities like In-  tracted thousands of people to Diwa-
        Dry of it will last a lifetime for   Diwali at Times Square was     do-Caribbean, Africa and Mexico.    li Bazaar
        those  who  witnessed  the  festival  in   honoured to welcome the Office   One of the biggest attractions   The Diya (lamp) lighting cer-
        the heart of New York City on Satur-                                in Diwali Bazaar was ‘Kids Zone’,   emony  on  stage  was  synchronized
        day, October 19th, 2024.          of Faith-Based and Community  where children were painting Diyas    with the countdown on the One
             “Our objective from the begin-  Partnerships of NYC for the    (clay)  and  creating beautiful Ran-  Times Square tower and it was in-
        ning has been to take India to main-  first time ever as a presenting   goli art thanks to the support from   augurated by the Consul General
        stream America” “and today, I’m                                     Professor Alka Mujerki and students   of  India,  Binaya  Srikanta  Pradhan,
        excited to share that thanks to the   partner alongside KIA who re-  from the Manhattanville University   Senator  Chuck Schumer,  NYC
        support of the mainstream media  turned as a presenting sponsor     in Purchase NY.                   Mayor Eric Adams, Assemblywom-
        and more Corporate Sponsors align-  of the festival and Procter &       There was also interactive Diwa-  an  Jenifer Rajkumar, NYPD Com-
        ing to support us this year, we are                                 li book reading sessions with Priya   missioner, NYC Commissioner of
        achieving that goal” said the Found-  Gamble who joined the festival   Kumari  from  Eternal  Tree  Books.   Immigration, NYC Commissioner
        er of Diwali at Times Square, Neeta  as a gold sponsor.             Additionally, there was food sam-  of International Trade Affairs, Dil-
        Bhasin.  She also emphasized the im-                                pling from some of our sponsors          Continued on next page... >>


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