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Business Strategy with Hirav Shah                                       APRIL 25, 2025     |  The Indian Eye 36


         5 Questions Every Business Owner Should



                        Ask to Transform Their Business




            Every business has barriers—whether it’s outdated processes, a lack of innovation,

         or market constraints. Identifying these roadblocks is the first step to overcoming them



                                                                                                                vations regularly.
                                                                                                              • Be willing to pivot when a new op-
                                                                                                                portunity or challenge arises.
                                                                                                              • Example: Blockbuster failed to
                                                                                                                adapt  to  the  digital  shift,  while
                                                                                                                Netflix embraced streaming early,
                                                                                                                solidifying its market dominance.
                                                                                                              • Action Step: Allocate time every
                                                                                                                quarter to review emerging trends
                                                                                                                and assess their potential impact
                                                                                                                on your business.
                                                                                                              5. How Are We Preparing for the Future?
                                                                                                              Why It Matters:
                   HIRAV SHAH                                                                                 • Sustainable growth isn’t just about
                                                                                                                today—it’s about building a fu-
           THE POWER OF ASKING                                                                                  ture-ready business. This means
                                                                                                                anticipating challenges, embracing
           THE RIGHT QUESTIONS             Markets evolve rapidly. Businesses that don’t adapt to new trends, technologies, or customer   innovation, and creating  a long-

              s a business owner, have you                 preferences risk being left behind (File photo)      term plan.
              ever felt stuck—like your busi-                                                                 How to Future-Proof:
        Aness is doing “okay,” but it’s     home entertainment by identi-                                     • Invest in technology and skills that
        not thriving the way you envisioned?   fying the pain point of inconve-  3. What’s Holding Us Back?     align with future demands.
                                                                            Why It Matters:
        Growth doesn’t come from working    nient DVD rentals and creating an   • Every business has barriers—  • Regularly revisit your business
        harder; it comes from asking smarter   on-demand streaming platform.  whether  it’s  outdated  processes,   model to ensure it remains rele-
        questions. By asking the right ques-  • Action  Step:  Conduct  regular   a lack of innovation, or market   vant.
        tions, you unlock new possibilities,   feedback surveys to ensure you’re   constraints. Identifying these road-  • Example: Tesla’s focus on electric
        identify hidden gaps, and set a clear   aligned with your customers’ evolv-  blocks is the first step to overcom-  vehicles and renewable energy
        path to transformation.             ing needs.                                                          positioned it as a leader in a fu-
                                                                              ing them.
                                          2. What Does Success Look Like for Us?                                ture-oriented market.
        Let’s dive into five powerful                                       How to Identify Barriers:         • Action  Step: Identify one  area
                                          Why It Matters:                   • Analyze performance data to spot   where you can innovate or differ-
        questions that every business  • Success means different things to    inefficiencies.                   entiate your business in the next
        owner must ask to take their        different businesses. For some, it’s   • Ask employees and customers   year.
                                            about revenue growth; for others,
                                                                              what frustrates them about your
        business to the next level.         it’s customer loyalty or market   business.                       Conclusion: Ask, Answer, Act
                                            share. Without a clear vision of   • Example: When Starbucks real-  • Asking the right questions isn’t just
                                                                                                                a one-time exercise—it’s an ongo-
                                            success, you’ll struggle to prioritize   ized  long  lines  were  discouraging
        1. Are We Solving the Right Problem?                                                                    ing process that fuels growth and
                                            and measure progress.             customers, they introduced mobile
        Why It Matters:                   How to Define Success:              ordering, streamlining the pur-   transformation. When you focus
                                                                                                                on solving the right problems, de-
        • Every successful business solves a   • Break success into tangible metrics   chase process and boosting cus-  fining  success,  removing  barriers,
          problem. But are you solving the   (e.g., 20% revenue growth, 50%   tomer satisfaction.               adapting to change, and planning
          problem that truly matters to your   customer retention).         • Action Step: List the top three   for the future, your business is
          customers? Many businesses fail   • Align your team with this vision so   challenges  in  your  business  and   primed for transformation.
          not because their solution is inade-  everyone works toward the same   brainstorm potential solutions with   Start today by choosing one
          quate, but because they misunder-  goal.                            your team.                      question to answer and act on. Trans-
          stood their market’s needs.
                                          • Example: Amazon’s vision of “be-  4. Are We Adapting to Market Changes?  formation begins with a single step—
        How to Evaluate:                    ing Earth’s most customer-centric   Why It Matters:               and the willingness to ask, “What’s
        • Talk to your customers. Ask what   company” drives every decision   • Markets evolve rapidly. Business-  next?”
          challenges they face and why your   they make,  from  logistics  to  cus-  es that don’t adapt to new trends,
          solution works—or doesn’t.        tomer service.
        • Study competitors to understand   • Action Step: Write down your top   technologies, or customer prefer-  The writer is a well known Business
                                                                              ences risk being left behind.
          how they’re addressing the same   three  business  goals  for  the  year                             Turnaround Specialist, Astro Strategist,
          issues differently.               and  define  specific  metrics  for   How to Stay Ahead:                 and BestSelling Author.
        • Example:  Netflix  revolutionized   each.                         • Monitor industry trends and inno-    [email protected]


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