Page 12 - rz-media-kit-2024-tri-state

HOW DO WE ACHIEVE THIS?

Our success lies in yours. We zealously want you to succeed and achieve your goals. We
are here not just to sell you airtime. We are here to partner with you.

1. Understand the purpose of advertising (launch a new brand, generate leads, sell a
product/service, maybe even change market perception.

2. Identify your target market – what’s their age, gender, proximity to business, em-
ployment status etc.

3. Align these findings with our current listenership, shows, time slot, events.

4. Ensure that your brand gets maximum listenership in the requisite shows and time.

5. Frequency is the key – hence we ensure that your advertisement hits the mark and
will get the consumer’s attention the first time, every time.

6. If need be, we will go one step further and launch a new customized show based
on your product / service to ensure captive listenership by your target audience.

7. We will even organize events around your brand to ensure maximum visibility and
brand recall.

If this doesn’t put you on tenterhooks,
we are sure our attractive advertising pricing will.

Developing a project or idea? Planning an event? Seeking to elevate your business? In-
terested in hosting your own radio program? Radio Zindagi can help plan your market-
ing campaign Let us have a meeting with you and we will customize the brand advertis-
ing plan for you.