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BUSINESS & TRADE                                                  NOVEMBER 14, 2025        |  The Indian Eye 30


            India’s AI Boom: Innovation Surges



                as Regulation Tries to Keep Pace





                As artificial intelligence reshapes economies and societies, India is emerging as a global leader in

           AI adoption—balancing rapid innovation with the need for ethics, regulation, and responsible governance


        OUR BUREAU
        New Delhi
            ndia’s embrace of artificial intelligence is mov-
            ing at record speed. According to Adobe’s new
        Ireport “From Assistants to Agents: The AI Evo-
        lution in India,” one in three Indians already use
        agentic AI systems—tools capable of interpreting
        intent, making decisions, and acting autonomous-
        ly—while another 44 per cent plan to do so with-
        in the next year. This places India ahead of most
        Asia-Pacific countries, where only 28 per cent use
        AI and 38 per cent plan to adopt it soon.
            The findings underline a profound transforma-
        tion underway in one of the world’s fastest-grow-
        ing digital economies. From online shopping and
        travel  bookings  to  finance  and  education,  AI  is
        becoming part of daily life, reshaping how Indians
        live, work, and interact with technology.
           “AI assistants are no longer experimental
        tools—they’re  becoming  indispensable  digital
        companions,” said Prativa Mohapatra, Vice Presi-
        dent and Managing Director of Adobe India. “In-
        dia is moving fast from assistants that summaries   Andhra Pradesh Chief Minister N Chandrababu Naidu, State Minister for IT and Electronics Nara Lokesh, in a meeting recently
        and draft to AI agents that compare choices, sur-  with Google Cloud CEO Thomas Kurian and Google Global Infrastructure VP Bikash Koley (@JaiTDP/ANI Photo)
        face  the  best  deals,  and  complete approved pur-
        chases. Consumers now expect AI that not only
        assists but also acts.”                       sights, fraud detection, and product innovation.   “In  France,  we  place  a  high  value  on  protecting
            The Adobe study, which surveyed more than   Tech hubs like Bengaluru, Hyderabad, and Gur-  personal data and privacy, but we also want to fos-
        2,000 Indians, found that AI adoption is growing   ugram are witnessing a boom in AI-led entrepre-  ter innovation,” she said. “We see the same spirit
        across all age groups. Millennials lead the charge   neurship.                             in India—balancing innovation and regulation to
        with 36 per cent using AI assistants daily, followed   Generative and agentic AI systems are in-  protect citizens, children, and workers.”
        by Gen Z and Gen X at 28 per cent each. Around   creasingly being used to automate logistics, analyse   Her comments come as both nations deepen
        83 per cent of consumers use AI for personal   massive datasets, and deliver personalized market-  cooperation on AI ethics, regulation, and account-
        tasks—whether for writing, translation, or creative   ing at scale. The government’s IndiaAI Mission—a   ability. India and France are preparing for the In-
        work—while 72 per cent integrate it into their pro-  national strategy launched earlier this year—aims   dia-AI Impact Summit 2026, which will be the first
        fessional routines.                           to build a strong AI ecosystem through public-pri-  global AI summit held in the Global South. The
            AI’s penetration into everyday life is reflected   vate partnerships, local data infrastructure, and   event, to be hosted in New Delhi in February, aims
        in how Indians now shop, bank, and travel. Nearly   talent development across smaller cities.  to translate high-level commitments into concrete
        three-fourths of consumers (73 per cent) rely on   Industry experts believe India’s vast digital   global frameworks for AI safety, fairness, and
        AI to guide shopping decisions, while 66 per cent   population and affordable data access have given   transparency.
        use it for product comparisons. In travel, 92 per   it a unique edge in scaling AI solutions. “India’s AI   India’s approach to AI governance is pragmat-
        cent of respondents said they use AI for itinerary   adoption is not just top-down—it’s people-driven,”   ic rather than restrictive. While countries like the
        planning and budgeting, and 91 per cent are com-  said a senior NASSCOM executive. “From small   US and EU focus on heavy regulatory frameworks,
        fortable letting AI book their trips automatically.  traders using AI chatbots to farmers analyzing   India has chosen an adaptive path—building ethi-
            In finance, too, AI has gained deep traction.  crop data through voice assistants, it’s a transfor-  cal guardrails while allowing innovation to flourish.
        Almost half of those surveyed have used AI to   mation happening across social layers.”    The government has emphasized “trustworthy AI,”
        learn complex concepts or track market trends,   But with opportunity comes responsibility.   highlighting fairness, accountability, and inclusivi-
        while 62 per cent said they rely on it for personal-  The rapid expansion of AI tools has raised con-  ty as guiding principles.
        ized investment advice.                       cerns about privacy, algorithmic bias, misinforma-  By taking this middle path, India is positioning
            These trends signal not only rising trust in dig-  tion, and job displacement. India’s policymakers   itself as a model for emerging economies navigat-
        ital systems but also a shift toward AI-driven con-  are therefore walking a tightrope—encouraging   ing the same dilemma: how to harness AI’s ben-
        sumer behavior.                               innovation while ensuring citizen protection.  efits  without  amplifying  its  risks.  The  upcoming
            India’s corporate sector is adapting quickly to   France’s  Special  Envoy  for  Artificial  Intelli-  summit in New Delhi will also showcase India’s
        this AI wave. Startups and established firms alike   gence, Anne Bouverot, praised India’s approach   growing  influence  in  shaping  the  global  digital
        are leveraging machine learning for customer in-  to AI governance during her visit to New Delhi.   agenda, especially for the Global South.


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