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Business Strategy with Hirav Shah OCTOBER 10, 2025 | The Indian Eye 42

Turnarounds in Tough Times: How Businesses

Can Bounce Back with Strategy and Timing

When your business hits a rough patch—sales dry up, confusion sets in, and the spark feels lost—it’s

easy to freeze, panic, or blame the market. But what if that struggle is just a signal?

na for a second innings?
9. Is now the right time to relaunch or
pivot?
10.Have you discussed your plan with
someone outside your core team?
If you answer “No” or “Not Sure”
to more than 3—pause. Recalibrate.

Quick Exercise: Build Your Comeback Map
Take 15 minutes to reflect. Write
these 3 answers:
• What’s the ONE thing I must let go
HIRAV SHAH
of to move forward?
• What’s the ONE strength I should
A Businesses don’t fail. Strategies do. Change the approach, and you can rewrite • What’s the ONE milestone I want
amplify right now?
signal to pause. Rethink.
Realign. And bounce back
stronger. The most powerful
business comebacks aren’t born out the story of success (File photo) to achieve in the next 90 days?
Print it. Keep it in front of you.
of desperation. They’re built through Before redesigning logos, ads, or Innovation and Marketing Your clarity begins here.
clear strategy and precise timing. operations, ask: “Transforming businesses ensures
Let’s walk through how. Final Word: Turnarounds Aren’t Miracles.
• What is our revised game plan? no entrepreneur’s hard work goes in They’re Maps.
Step 1: Accept. Don’t Avoid. Answer these: vain.” — Global Business Strategist Every stuck business has two choices:
The worst move in tough times? • What market are we truly serving Hirav Shah • Wait for conditions to improve
now?
Ignoring the truth. • What products/services still matter? Step 6: Don’t Go Alone—Seek a Strategic • Or rebuild with a roadmap, strate-
Many entrepreneurs delay action, Mirror gy, and timing
hoping things will improve on their • What’s our new value proposition? When you’re too close to your • If you’re at a low point—know this:
Strategy isn’t a document. It’s a
own. But hope is not a strategy. decision. business, you stop seeing clearly. • You’re not alone. You’re not finished.
Instead: And your bounce-back story might
“Businesses don’t fail. Strategies
Bring in an advisor or strategist
• Accept that something is broken do. Change the approach, and you can who can: be the most powerful chapter yet.
• Face the numbers with honesty rewrite the story of success.” — Hirav • Reveal what you’ve missed “Where others see failure, oppor-
• Separate emotion from analysis Shah • Validate or question your assump- tunities are waiting to be unlocked.”
“Reviving a business isn’t just — Hirav Shah | Founder, Business
tions
a strategy—it’s about reigniting the Step 4: Time It Right—Not Just Fast • Show you a turnaround map based Decision Validation Hub
dreams and sacrifices behind it.” — Speed is tempting in chaos—but on reality
Business Turnaround Specialist Hirav success comes from timing. “Clarity isn’t a luxury in tough FAQs
Shah Q: Should I cut costs immediately during
You must assess: times—it’s your oxygen.” — Hirav Shah a downturn?
Step 2: Diagnose the Root, Not the Result • Is the market ready for your return? Turnaround Readiness Checklist A: Cut what’s not working, but preserve
If your sales have dropped, that’s • Are your finances in place to sup- what fuels growth—especially market-
Ask yourself these 10 tough ques-
port a comeback?
a symptom—not the disease. • Is your messaging aligned with cur- tions before your comeback: ing and innovation.
Look deeper:
• Has your target customer shifted? rent customer emotion? 1. Is your current business model still Q: How long should I wait before pivoting
relevant?
“Every challenge holds untapped
or restarting?
• Is your offering outdated? potential—unlocking it transforms 2. Are your core customers still en- A: Don’t wait passively. Once you have
• Are you too dependent on one failure into success.” — Hirav Shah gaged—or gone silent? strategy + validation + cash clarity = act.
channel?
• Are fixed costs silently draining Step 5: Apply the 6+3+2 Turnaround Formula 3. Do you know your cash runway Q: What is the biggest trap in a turnaround
(months left)?
you? Great turnarounds aren’t ran- 4. What must you stop doing immedi- phase?
Treat the cause, not the conse- A: Making decisions emotionally, with-
ately?
quence. dom—they’re aligned with the 6+3+2 5. What are your top 3 most profitable out strategy or external validation.
framework.
“No business deserves to be writ-
offerings?
ten off when it can be transformed • 6 Core Drivers 6. Can your team explain your current Writer Hirav Shah is the Global Business
• Hard Work, Mindset, Skills, Strate-
into a success story.” — Hirav Shah, gy, Execution, Luck plan in one sentence? Strategist, Game Changer, and Author
Creator of The Turnaround Mission of 19+ books—trusted worldwide for
• 3 Inner Traits 7. Are you still passionate—or just at- validating big decisions of entrepreneurs,
Step 3: Refocus Your Strategy—Not Just • Hunger, Dedication, Consistency tached? sportsmen, and entertainers.
Your Systems • 2 Growth Multipliers 8. Do you have the mindset and stami- Email : [email protected]
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