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BUSINESS EYE                                                             JUNE 23, 2023  |    The Indian Eye 29




















































                                                              TECH T@LK

                      Know everything about the WhatsApp’s


                                           new feature ‘Channels’



                            WhatsApp is gradually evolving into more than just a messaging software

        OUR BUREAU                                                                                 is in the channel remains in the channel. Channels,
                                                                                                   on the other hand, are not end-to-end encrypted;
        Washington, DC
                                                                                                   they  are  regarded  more  like  your  messages  with
                 hatsApp  keeps  its  users  engaged  with                                         businesses, which are also not completely private.
                 new  features  and  updates  for  the  plat-                                      However,  WhatsApp  has  stated  that  it  is  consid-
        Wform. Now it has introduced a new fea-                                                    ering ways to encrypt some channels in the future.
        ture called ‘WhatsApp Channels’.                                                              WhatsApp  is  gradually  evolving  into  more
            As  per  The  Verge,  an  American  technology                                         than just a messaging software. Just in the last few
        news website, the latest WhatsApp feature intro-                                           months, the company has made it possible to use
        duces a new type of communication to the world’s                                           one account on multiple phones, has been work-
        most  popular  chat  app.  It’s  known  as  Channels,   officials, and more.               ing on a private newsletter tool and a new user-
        and  it’s  intended  for  one-to-many  broadcasting   This feature comes with most private broad-  names  system,  has  added  polls,  shopping,  and  a
        rather than discussion. The Meta-owned firm de-  cast service available. This starts by protecting the   slew of other Facebook-y things to the platform,
        scribed it as “a private way to follow what matters,”   personal information of both admins and follow-  has revamped its Status system, improved its group
        and mentions local and sports updates as examples   ers. As a channel admin, your phone number and   chats, and much more. Channels is simply the lat-
        of how you may use it.                       profile photo won’t be shown to followers. Like-  est attempt by WhatsApp to integrate social media
            Channels in a new tab called Updates - where   wise, following a channel won’t reveal your phone   into chat.
        you’ll find Status and channels you choose to fol-  number to the admin or other followers. Who you   Channels,  like  most  WhatsApp  innovations,
        low - separate from your chats with family, friends,   decide to follow is your choice and it’s private.  is  starting  small.  The  company  intends  to  estab-
        and communities.                                 According to WhatsApp statement quoted by   lish channels with leading global voices and select
            Channels  are  a  one-way  broadcast  tool  for   The Verge report, privacy is an important compo-  organizations in Colombia and Singapore, where
        admins to send text, photos, videos, stickers, and   nent of the experience, which is why channel admins’   Channels  will  first  be  available,  to  build,  learn,
        polls. To help select channels to follow, the compa-  information isn’t shared and the app only saves 30   and adapt the experience. It will expand to more
        ny is building a searchable directory where you can   days of a channel’s history. Admins can even pre-  nations and make channel creation open to more
        find your hobbies, sports teams, updates from local   vent screenshots and forwarding, ensuring that what   users “in the coming months.”


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