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Business Strategy with Hirav Shah MAY 31, 2024 | The Indian Eye 43
Business Audit & Action Plan for 2024:
PREPARE YOUR BUSINESS FOR LONG TERM SUSTAINABILITY
• Update policies and procedures to
meet legal requirements.
• Train employees on compliance
standards.
10. Customer Acquisition and
Retention:
• Audit Objective: Evaluate strat-
egies for acquiring and retaining
customers.
Action Plan:
• - Assess the effectiveness of
marketing and sales efforts.
- Implement customer retention
programs.
• - Explore new avenues for custom-
Hirav Shah
er acquisition.
11. Legal and Ethical Compliance:
he results of a business au- • Audit Objective: Ensure adher-
dit provide valuable insights ence to ethical and legal standards.
Tthat can guide strategic deci- Make an action plan to assess the effectiveness of marketing and sales efforts Action Plan:
sion-making and enhance operation- (Representative/File photo) • - Conduct a legal compliance audit.
al efficiency - Implement training programs on
ethical conduct.
What is a Business Audit? improvement. Action Plan: • - Establish a code of conduct for
• A business audit is a systematic • Implement process optimization • Assess the effectiveness of current employees.
examination and evaluation of var- measures. technologies.
ious aspects of a business’s opera- 3. Risk Management: • Identify opportunities for digital Here are some essential Secondary
tions, processes, and performance. transformation. components of a business audit:
• The primary goal of a business au- • Audit Objective: Identify and miti- • Invest in technologies that enhance 12. Innovation and R&D:
gate potential risks.
dit is to assess the overall health Action Plan: efficiency and innovation. • Audit Objective: Assess the focus
of the organization, identify areas • Conduct a risk assessment across 7. Employee Engagement: on innovation and research.
of improvement, and ensure com- business functions. • Audit Objective: Assess employee
pliance with established standards • Develop contingency plans for key satisfaction and productivity. 13. Sustainability and Corporate
and regulations. Social Responsibility (CSR):
risks.
• This comprehensive review helps • Enhance insurance coverage if nec- Action Plan: • Audit Objective: Evaluate the im-
• Conduct employee surveys and
businesses make informed deci- essary. feedback sessions. pact of business practices on society.
sions, enhance efficiency, and align • Implement initiatives to improve
strategies with organizational goals. 4. Market Analysis: 14. Communication and
workplace culture.
• The scope of a business audit may • Audit Objective: Understand the • Provide opportunities for skill de- Transparency:
vary, but it typically covers a range market dynamics and trends. velopment. • Audit Objective: Assess internal
of key areas. Action Plan:
• Here are some essential Primary • Analyze market research data and 8. Supplier and Partner and external communication prac-
tices.
components of a business audit: customer trends. Relationships:
• Stay informed about industry de- 15. Strategic Partnerships and
1. Financial Analysis: • Audit Objective: Evaluate the
velopments.
• Audit Objective: Assess the finan- • Identify new opportunities and po- strength of key relationships. Alliances:
cial health of the business. Action Plan: • Audit Objective: Evaluate the ef-
Action Plan: tential threats. • Assess the reliability of suppliers fectiveness of existing partnerships.
• Review financial statements and 5. Strategic Planning: and partners. Conclusion:
cash flow. • Audit Objective: Assess the align- • Strengthen relationships through
• Evaluate profitability and return on ment of business strategy with goals. effective communication. • The results of a business audit pro-
vide valuable insights that can guide
investment. Action Plan: • Diversify partnerships to mitigate
• Identify areas for cost optimization. • Review the current strategic plan. risks. strategic decision-making, enhance
operational efficiency, and contrib-
• Identify areas for adjustment based
2. Operational Efficiency: 9. Regulatory Compliance: ute to the long-term success of the
on market changes.
• Audit Objective: Ensure stream- • Ensure all departments are aligned • Audit Objective: Ensure compli- organization.
lined and efficient operations. ance with applicable laws and reg-
Action Plan: with the overall strategy. ulations. The writer is a well known Business
• Conduct a process audit for key op- 6. Technology Integration: Action Plan: Turnaround Specialist, Astro Strategist,
erations. • Audit Objective: Evaluate the use of • Conduct a regulatory compliance and BestSelling Author.
• Identify bottlenecks and areas for technology in business operations. review. [email protected]
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