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BUSINESS EYE MAY 03, 2024 | The Indian Eye 40

TECH T@LK

Apple slashes Vision Pro production amid plummeting demand

Samsung expands Galaxy F15 lineup with 8GB RAM variant

OUR BUREAU Pro lineup. Meanwhile, Samsung has announced an
expansion of its Galaxy F15 lineup, catering to the
Washington, DC
diverse needs of consumers. Following its recent
pple’s highly anticipated Vision Pro headset launch, the Galaxy F15 initially offered two RAM
appears to be facing a significant setback as configurations, both paired with a generous 128GB
Areports emerge of a substantial cut in pro- of storage. Now, the tech giant has unveiled a new
duction orders. A source revealed to Mashable that variant, boasting 8GB of RAM alongside the exist-
Apple is slashing its shipment estimates for the year, ing storage capacity, as per GSM Arena.
signalling a downturn in demand far below initial Available exclusively in India, the enhanced
expectations. Samsung Galaxy F15 is now up for grabs at autho-
Reportedly, the tech giant had initially set its rised retailers across the country. It is priced at INR
sights on delivering between 700,000 to 800,000 The tech giant had initially set its sights on delivering between 15,999. As part of a limited-time promotion, buyers
units of the Vision Pro headset. However, the latest 700,000 to 800,000 units of the Vision Pro headset (File photo) can also have additional benefits such as bank cash-
revelation suggests that Apple has scaled back its back or upgrade bonus of INR 1,000.
projections to a modest 400,000 to 450,000 units for global rollout, reflecting a sobering reality for the While the introduction of the 8GB RAM variant
the entire year. once-promising headset, as per Mashable. Once marks a notable upgrade, the device retains all oth-
This dramatic reduction in forecasted sales hailed as a revolutionary piece of technology, the er specifications unchanged from its predecessors.
indicates a notable decline in consumer interest, Vision Pro now appears to be losing its lustre in the The Galaxy F15 continues to feature a vibrant
especially in the United States, where demand has eyes of consumers. 6.6-inch 90 Hz 1080x2340 Super AMOLED touch-
reportedly plummeted. The decision to curtail pro- What was once the subject of considerable screen, powered by the MediaTek Dimensity 6100+
duction comes as a surprise, especially considering hype and anticipation has now faded into obscurity, SoC, as per GSM Arena. It has camera setup com-
Apple’s plans to launch the Vision Pro in markets signalling a shift in the trajectory of Apple’s ambi- prising a 50 MP main lens, 5 MP ultrawide lens,
beyond the US later this year. tious venture into augmented reality. and 2 MP macro lens. The device has 13 MP selfie
With demand faltering in its primary market, In response to these developments, Apple is re- camera. It has 6,000 mAh battery that supports 25W
Apple is adopting a cautious approach towards its portedly reevaluating its future plans for the Vision wired charging. (With agency reports)

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