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NORTH AMERICAN Newsline MARCH 22, 2024 | The Indian Eye 32

Indian Consulate hosts event

for Launch of ‘Chalo India – Global

Diaspora Campaign’

OUR BUREAU sul General Mr. Binaya S. Pradhan
acknowledged the United States as
New York, NY
the largest source of international
he Consulate General of In- tourists to India.
dia, in New York organized He emphasized the significant
Ta special event on the launch potential for further growth, given
of ‘Chalo India - Global Diaspora India’s rich cultural diversity and the
Campaign’ on March 7, 2024. state-of-the-art tourism infrastruc-
ture that has been developed in re-
‘Chalo India’ is a unique ini- cent years.
Referring to the Indian diaspo-
tiative which was launched by ra as India’s cultural ambassadors in
Prime Minister of India, Shri the United States, Consul General
encouraged them to travel more of-
Narendra Modi, on March 7, ten to India, and invite at least five
2024 at a public event in Sri- American friends of theirs to explore
the plethora of tourism experiences
nagar, Jammu & Kashmir. It is in India.
aimed at encouraging the Indi- Soon, a dedicated website on
‘Chalo India Global Diaspora’
an diaspora around the world to would be The Chalo India website
visit India, and to inspire their will open to diaspora members for
account creation in due course.
friends and families to explore The Consulate General of India
the vast and diverse tourism in New York holds regular thematic
webinars promoting different facets
opportunities India offers. of Indian tourism, such as wedding,
destinations in India, beaches, river,
The launch event at the Consul- cruises, adventure travel, spiritual
ate was attended by many members tourism, health and well-being, tour-
of the Indian-American community, ism, etc.
professionals, travel bloggers and It also participates in several
representatives of the travel and tourism related expose and shows
tourism industry. bringing out the best that India of-
Speaking on the occasion, Con- fers to tourists in America.

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