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Business Strategy with Hirav Shah                                     MARCH 01, 2024       |  The Indian Eye 38


         When you don’t know HOW to solve a problem,



                    it’s time to replace that HOW with WHO




                         What Should be Your Validation Strategy for Decision Making?



























                    Hirav Shah
        N      ow, let’s first understand Psy-

               chology behind DECISION


        What is the decision?
        • Well, it’s not just about picking be-
          tween options.
        • It’s like setting off a powerful spark   The decision you make will shape your future and be the first step in turning your dreams into reality (Representative/File photo)
          that shapes our lives and guides us
          into the unknown.
        • Every decision has the power to   • Sometimes, decisions lead to   ner compass.                     a problem, it’s time to replace that
          change our journey, opening up    amazing  accomplishments,  and   • Imagine you’re facing a challenge   HOW with WHO.
          new paths to explore, opportuni-  other times, they teach us import-  in your life, whether it’s in your   Here’s the roadmap to find your WHO:
          ties  to  seize,  and  unexpected  ad-  ant lessons from our missteps.  relationship or business. You seek   1. Identify your current position.
          ventures to embark upon.                                            advice, but here’s the catch: not all   2. Define your goal.
                                          Impact of Decision Making:
        How do we make decisions?         • Embracing the process of making   advice is good or advantageous.  3. Anticipate the problems on your
                                                                                                                journey.
        • Imagine decision-making as a map   decisions lets us spread our wings,  What can destroy your business in   4. List down all your challenges.
          for your life.                    grow as people, and discover new   just 1 second?!
        • Picture yourself at a crossroads   possibilities we never knew existed.   • Answer is very simple: Bad Advice  5. Discover  WHO  can  solve  each
                                                                                                                problem.
          with different roads stretching out   • For instance, imagine you want to
          before you.                       start your own business. It’s not  So, the question is - How to get the   To find your WHO - Follow KEA
        • Each road comes with its own chal-  just about the money – it’s about   best advice or how to validate if the   (Knowledge, Experience and Astro
          lenges, rewards, and surprises.   making your  dreams come  true,   advice is best?                 Strategy) rules
        • You gather information, weigh the   creating something meaningful,   • Example 1: Consider this: when   • Is he only Knowledgeable?
          pros and cons, and think about    and having an impact on others.   you’re having marriage issues,   • Is he only an Expert in that do-
          what might happen.              • The decision you make will shape
                                                                                                                main?
        • You listen to your gut feeling, draw   your future and be the first step in   would you turn to someone with   • Or, is he an Astro-Strategist who
                                                                              multiple divorces or a successful,
          from what you’ve learned, and     turning your dreams into reality.  loving couple? The choice is sim-  follows KEA all together?
          think about the risks.          • Decisions can be influenced by all
                                                                              ple!
        • And then, in that crucial moment,   sorts of things, like our feelings,   • Example 2: Or, picture this: you’re   Exercise:
          you pick the road that feels right,   experiences, and even what others   planning to open a restaurant.   • List down all your Problems or
          the one that matches your heart’s   expect from us.                 Would you consult someone who     weaknesses in your Business
          desires and your dreams.        • It’s important to know these influ-                               • Now, it is time to discover Who can
        • Making decisions is like a journey   ences and find a balance between   failed miserably in the restaurant   solve each problem
                                                                              business, or a seasoned expert
          of getting to know yourself better   thinking things through and trust-  thriving in that domain?
          and growing along the way.        ing your gut feeling.                                                   The writer is a well-known
        • It’s not just about the end result;   Decisions need careful think-  • The key lies in WHO you seek ad-  Astro Strategist and Business Astrologer
                                                                              vice from.
          it’s about all the things you learn   ing, seeking advice from people you                             Email: [email protected]
          while making the journey.       trust, and listening to your own in-  When you don’t know HOW to solve


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