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    Business Strategy with Hirav Shah                                        APRIL 24, 2026    |  The Indian Eye 39

                       5 Ways to Transform Ordinary

              Strategy into Extraordinary Growth

                                                                                                                             Conclusion
                                                                                                                      Extraordinary growth doesn’t
                                                                                                                  come from complexity.
                                                                                                                  It comes from strengthening five funda-
                                                                                                                  mentals:
                                                                                                                  • Clarity
                                                                                                                  • Execution
                                                                                                                  • Data
                                                                                                                  • Speed
                                                                                                                  • Innovation
                                                                                                                      This is how ordinary strategy be-
                       HIRAV SHAH                                                                                 comes extraordinary.

                  xtraordinary  growth  begins                                                                                  Tips
                  with  clarity.  Ordinary  busi-                                                                 • Audit your clarity every quarter
            Enesses operate with vague                                                                            • Review execution every week
            goals and broad audiences. Powerful          Most entrepreneurs rely on emotion, habit, or assumptions while    • Track data every Monday
            businesses  operate  with  razor-sharp                making critical decisions (File photo)          • Make one decision faster every day
            direction                                                                                             • Innovate one thing every month
                Just imagine this scenario:
                Two  businesses  start  with  the   tion System (Not Your To-Do List)  and Speed of Adaptation                Exercise
            same idea, same resources, same       Ordinary strategy lives on paper;   Markets evolve fast. Winners   1. What  is  unclear  in  your  business
            market.                           extraordinary strategy lives in execu-  also evolve fast.             today?
                Yet  one  grows  exponentially   tion.                              Ordinary strategy waits for per-  2. Where is execution breaking?
            while the other struggles despite     Businesses get stuck not because   fect timing.                 3. Which data do you currently ig-
            equal effort.                     they  lack  ideas—but  because  they   Extraordinary strategy moves   nore?
                The difference is simple:     lack execution rhythm.            with speed and agility.           4. Where are you overthinking deci-
                One uses ordinary strategy.   Execution becomes powerful when:  Growth accelerates when you:        sions?
                The other uses strategy designed   • Accountability is clear    • Reduce decision delays          5. Which touchpoint needs immedi-
            for extraordinary growth.         • Deadlines are short             • Test faster                       ate innovation?
                As business strategist and game   • Decisions are quick         • Course-correct faster
            changer Hirav Shah says:          • Review cycles are weekly, not   • Replace outdated processes quickly           FAQs
                “Businesses don’t fail; strategies   monthly                        Speed is no longer optional—it    Q1:  Can  small  businesses  use
            do. When your strategy changes,       Execution is where strategies   is a competitive advantage.     these 5 ways?
            your growth changes.”             breathe.                              Action  Step:  For  every  non-fi-  Yes—these are fundamentals
                Below are the 5 powerful ways     Action Step: Implement 7-day   nancial  decision,  adopt  a  48-hour   that work for every size and every
            to convert a good strategy into a   execution sprints to accelerate out-  max rule.                   industry.
            game-changing one.                comes.                                                                  Q2:  How  soon  can  results  be
                                                                                  Way 5: Innovate at One Touch-   seen?
              Way 1: Build Absolute Clarity     Way 3: Use Data to Drive Deci-         point Every Month              Clarity and execution show im-
               Around Your Core Direction          sions, Not Assumptions           Innovation  is  not  about  invent-  pact within 30–60 days.
                Extraordinary  growth  begins     Most entrepreneurs rely on    ing something new.                    Q3: Which of the 5 ways gives
            with clarity. Ordinary businesses op-  emotion, habit, or assumptions while   It’s  about  improving  something   the fastest results?
            erate with vague goals and broad au-  making critical decisions.    existing.                             Speed and execution usually
            diences. Powerful businesses operate   Extraordinary growth requires:  Innovation can happen in:      produce immediate improvements.
            with razor-sharp direction.       • Weekly numbers                  • Customer experience                 Q4: What if the market is slow?
                Clarity means knowing:        • Conversion insights             • Packaging                           Strategy—not market speed—
            • Exactly who you serve           • Cost and revenue drivers        • Delivery                        determines your momentum.
            • Exactly what problem you solve  • Customer behaviour patterns     • Communication                       Q5: What’s the first step?
            • Exactly why you win             • Clarity on what is working vs. what   • Pricing                       Start with clarity. Everything else
            • Exactly where you should say no   is noise                        • Storytelling                    aligns automatically.
                Confusion drains profit.          Gut  feeling  is  important—but   • Digital processes
                Clarity multiplies it.        data is the validation tool.          Small  improvements  done  con-  Hirav Shah is the Global Business
                Action Step: Write your one-line   Action  Step:  Track  5  numbers   sistently turn into massive differen-  Strategist, Game Changer, and Author
            business definition. If it’s unclear, re-  every week: leads, conversions, re-  tiation.                of 19+ books—trusted worldwide for
            fine it until it becomes sharp.   peat sales, CAC, and NPS.             Action Step: Pick one customer   validating big decisions of entrepreneurs,
                                                                                touchpoint monthly and upgrade it      sportsmen, and entertainers.
              Way 2: Strengthen Your Execu-    Way 4: Increase Speed of Action   by 10%.                            Email : Business@hiravshah.com

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